It is a viscoelastic, open-celled, temperature and weight sensitive material. Originally developed for NASA in the 1970s, it was designed to conform to any individual's body and relieve the pressure of the tremendous G-forces experienced by astronauts during lift-off and flight.

Simple! In most cases, other viscoelastic products have a much lower density, are not as sensitive to your body temperature, are typically too soft to provide any therapeutic support, and do not have the endorsement of medical professionals around the world. Bragada's CoolTemp™ Memory Foam material has a density of 5.3 lb/ft., helping to make it much more durable than others having densities of no more than 3.0 lb/ft. Bragada is the only memory foam bed backed by a Lifetime Manufacturers Warranty.

On the contrary. The open-celled physical structure of CoolTemp™ visco-elastic material is self-ventilating. Air is able to travel throughout the material and actually dissipate body heat. By eliminating counter pressure, blood flows freely throughout your body without harmful capillary compression and restriction caused by pressure points. Bragada products are currently used around the world to help prevent and cure pressure ulcers that are caused by counter pressure, perspiration, and/or poor circulation.

Like Tempur-Pedic, Bragada's uses 5.3lb density foam.

The answer is simple... quality. Density determines the quality of Memory Foam. The higher the density, the better the quality and the more benefits you'll receive from it. Higher density 5.3lb Memory Foam will last you 17-20 years compared to only 4-5 years with lower density Memory Foam.

Yes! CoolTemp™ Memory Foam wraps itself around your body through your body's weight and temperature. CoolTemp™ Memory Foam will preciseley mold to your body's exact shape taking away all of your painful pressure points while providing you with outstanding support. This is accomplished only due to the ability of CoolTemp™ to be so sensitive to your body weight and body temperature.